From Corporate to KangaRoof: How Stacie Feller Is Changing the Face of Trades in Round Rock

Most people wait for opportunity to knock.Stacie Feller kicked the door down.

She wasn’t always in roofing. She spent 15 years climbing the corporate ladder at Texas Mutual. Then she married Scott, who was running a one-man roofing operation. She saw something bigger. He had the skill. She had the strategy. Together, they built one of the top residential roofing companies in Central Texas, called KangaRoof.

Their headquarters? A gutted daycare turned dream office on Sandbass Road. It’s not just an office. It’s a symbol. It says, “We’re from here. You can trust us.”

That matters. Especially when a storm hits and out-of-town contractors flood Round Rock looking for insurance jobs. They promise the moon, grab the money, and disappear. Stacie’s team? They stay. They show up. They fix it if something goes wrong. Her personal cell number is on every confirmation email. Call her. She’ll answer.

But there’s more to this story.

She’s not just running KangaRoof. She also co-owns Koala Cooling, an HVAC and plumbing company down the road. Why? Because they kept running into bad AC work when they fixed roofs. So Scott said, “Let’s start our own HVAC company.” He launched it. Stacie scaled it. That’s how they work. He builds it. She grows it.

And yes, she’s a woman running two companies in an industry that’s still mostly male. But she doesn’t lead with that. She leads like a businessperson. She doesn’t pretend to be a roofer. Her job is pricing, hiring, and building the team. She’s clear on what she’s good at, and she’s just as clear on what Scott does best. That’s why their business—and their marriage—works.

How did they grow so fast? They hired people who were better than them in areas they weren’t strong. They stopped trying to be great at everything and focused on being great at what they were already good at.

They give back, too.

They started a scholarship for kids going into trade schools. Not every kid needs college. Some just need a chance and the right tools. They support students going into welding, HVAC, diesel mechanics, and more. If it keeps the country running, they’re all in.

They’re everywhere in the community. YMCA board. Round Rock Chamber. Women of Wilco. Local school foundations. They don’t just show up. They support, sponsor, and serve. They even bring their kangaroo mascot to events.

So what’s her advice for other husband-wife business teams?

Write down who’s in charge of what. Stick to it. Back each other up. No confusion. No mixed signals.

What drives her? Doing the right thing. Her dad taught her that when she was a kid. “You can rob a bank the right way,” he used to say. “But it still isn’t the right thing to do.” That’s the standard she runs her companies by.

And what’s her favorite project— the business or the dream house Scott spent 40 years designing?

She laughs. The office is Scott’s pride. But the house might be his bigger one. Her only requests? An office, a fireplace, a pool, and a fold-down ironing board. That’s it. The rest was all him.

No drama. No ego. Just focus, clarity, and heart.

Want to know what makes Round Rock special? It’s business owners like Stacie Feller. She builds roofs. She cools homes. More importantly, she builds trust. So if you are looking for a round rock roofing company with a strong leader you can trust, call KangRoof. 

And around here, that’s what really counts.

Transcript:

Bryan Eisenberg:

Welcome to Rock Solid, the Round Rock Business Leaders podcast. I’m your host, Bryan Eisenberg, and today I’m sitting down with Stacie Feller. She and her husband Scott own KangaRoof and Koala Cooling right here in Round Rock. You’ve built quite the presence in the community. But you didn’t start here, right?

Stacie Feller:

Nope. Originally from Silsbee, down near Beaumont. Went to school at Stephen F. Austin. Then followed my first husband’s military career to Fort Polk, Louisiana. That’s where I ended up in insurance—worked in the industry for seven years before being recruited to Texas Mutual in Austin. We moved to Round Rock in 2001, and I spent 15 years there.

Bryan:

That’s a big switch—from corporate to roofing.

Stacie:

It is. My first husband passed away, and later I met Scott. He was running a one-man roofing business. After we got married, I asked if he ever thought about growing it. He said no—he didn’t want to manage people. I told him that’s what I do all day! So I started helping him nights while keeping my day job. That’s how we grew it.

Bryan:

Tell me about the office space on Sandbass Road.

Stacie:

It used to be a daycare—vacant for years. Scott gutted it and remodeled it. It’s beautiful now. We joke that since many of us are under five feet tall, everything in the old daycare worked for us—low sinks, water fountains, everything.

Bryan:

Let’s talk about your two businesses: KangaRoof and Koala Cooling.

Stacie:

KangaRoof is one of the largest residential roofing companies in Central Texas. We specialize in roofing, obviously. Koala Cooling is HVAC and plumbing, located just down the road.

Bryan:

There’s a big difference between hiring a local roofer and someone who follows storms. Talk about that.

Stacie:

A roof is usually a once or twice in a lifetime purchase. It’s expensive, around $30,000, and there’s no licensing requirement for roofers in Texas. You only need a truck, a ladder, and a hammer—and you can borrow all three. So when a storm hits, people come from out of state, chase the work, and leave. That’s dangerous.

Bryan:

What happens if there’s an issue later?

Stacie:

Exactly. You won’t know there’s a problem until water leaks through and damages your ceiling or mold starts growing. Then you realize you can’t find that roofer. That’s why we rebranded from Feller Roofing to KangaRoof—people remembered Scott, but not the company name. Now, we’re memorable, and we’re local. You can find us. My cell number is on every customer confirmation email. If there’s a problem, I’ll fix it.

Bryan:

You also work in a male-dominated industry. What’s that been like?

Stacie:

I never expected special treatment. I’m not a roofer—I run a business. I don’t pretend to know flashing or shingle details. I have experts on staff for that. But if you want to talk pricing strategy or marketing budgets, let’s go. Early on, some suppliers didn’t want to deal with me. I gave them a shot. If they didn’t come around, I moved on. They came back eventually.

Bryan:

You and Scott work together. Any advice for husband-wife teams?

Stacie:

Know your roles. Write down job duties based on what each person is good at, and stick to them. When salespeople had questions about pricing, Scott would defer to me. If I got a marketing request, I’d send them to him. That clarity made a huge difference.

Bryan:

What about scaling? What’s been key?

Stacie:

Hiring people who are better than me in the areas where I’m weak. I’m not great at production, but my COO, Brenda, is phenomenal. I trust her completely. That freed me up to focus on growth.

Bryan:

Let’s talk about your scholarship program.

Stacie:

We noticed our kids and their friends were under pressure to take out loans for college—even when they weren’t ready or didn’t want to go. So we partnered with TSTC and started giving $1,000 scholarships to students heading into trade programs like HVAC, welding, and diesel mechanics. These are good jobs that pay well and build real careers.

Bryan:

You’re also very active in the community.

Stacie:

We support the Hutto YMCA, where my stepkids went as part of a sliding scale program when we couldn’t afford after-school care. We’re big believers in giving back. We also support Round Rock Partners in Education, the Chamber, and groups like the Professional Women of Williamson County.

Bryan:

Why stay based in Round Rock?

Stacie:

The community. No drama. No cliques. People here support each other. It’s collaborative, not competitive. You walk into a Chamber event and people are just genuinely glad to see you.

Bryan:

Let’s end on a fun one—Scott’s dream office or dream house?

Stacie:

The house, for sure. He spent years designing it. I had four requests: a home office, a fireplace, a pool, and a fold-down ironing board. That’s all I wanted. He took care of the rest.

Bryan:

Last thing. Favorite local gem?

Stacie:

Sweet Eats Farm near Georgetown. Great for grandkids—petting zoo, tulips, the works. And the downtown Round Rock market days. That area has become something really special.

Bryan:

How can folks find you?

Stacie:

Visit CallKangaRoof.com, email me at stacie@callkangaroof.com, or stop by the office on Sandbass. We’re right across from the cemetery—we say our neighbors are very quiet. And yes, we’ll bring the mascot if you’ve got a community event!

Bryan:

Thank you, Stacie. Loved having you on.

Stacie:

Thank you!

Scroll to Top