Mastering Your Business Playbook with Round Rock’s Coach Joe Austin

What do football teams and small businesses have in common?

More than you think.

In this episode of Rock Solid: The Round Rock Business Leaders Podcast, host Bryan Eisenberg sits down with Joe Austin, also known as “Coach Joe,” to talk systems, growth, parenting, and what really separates winning teams from everyone else.

Joe led a college football program to a championship. Now, he coaches entrepreneurs. And whether it’s on the field or in the boardroom, his message is the same:

Talent isn’t enough. Hustle isn’t enough. You need systems. You need processes. And you need to be coachable.

Joe shares why most businesses fail before they ever spend a dime on marketing, how to stop “we-we’ing all over yourself,” and why the best players rarely make the best coaches.

He also gets personal. He talks about what finally made him walk away from a 25-year coaching career and why being present for your kids, your team, your customers, matters more than anything.

If you’re a business owner, a parent, or just trying to get your act together, don’t miss this one.

Scroll to Top