Have you ever tried to relax while everyone around you is bracing for a fight? That’s the world Tracy Donegan stepped into, and reshaped, with her work at Solasta Health.
When Bryan Eisenberg sat down with Tracy on the Rock Solid Round Rock podcast, he didn’t start with her technology or her clinic. He went straight for it. “You’re not a native Texan, are you?”
Tracy laughed. “I just have to open my mouth and it becomes very transparent.”
Dublin-born, Singapore-tested, California-tempered. Tracy landed in Texas with a mission to help women feel safe in their bodies again. And not just safe. Resilient. Strong. In control.
Her journey started with midwifery, but it didn’t stop there. The tech world called her to build digital tools for pregnancy and childbirth. Apps like GentleBirth and Fertile Mind came from one big idea: fear shouldn’t be part of starting a family. Fear shuts down the body. Fear complicates everything.
So Tracy tackled fear.
She taught women how to regulate their nervous systems. Brain training. Relaxation. Self-awareness. Not crunchy nonsense. Solid neuroscience backed by study after study.
She called it a gift. A way to give mothers and babies a healthier start. And the science agrees. A calm mom makes for fewer complications. A regulated mind creates a smoother birth. These aren’t guesses. These are measurable effects. Better outcomes.
But she didn’t stop there.
She left the comfort of code and stepped into brick and mortar with Solasta Health in Round Rock, Texas. Why? Because she saw something coming. Red light therapy. She followed the research and moved ahead of the hype.
She knew the digital world could only go so far. People needed touch. Space. Trust. They needed a real place to heal chronic pain, fertility issues, stress. And red light laser therapy, when done right, delivered.
Now don’t get this wrong. We’re not talking about $20 devices off Amazon. Tracy’s work is rooted in evidence. Real clinical-grade tools. No sting. No burn. Just light at the right frequency doing work on a cellular level.
And it works.
One woman came to Solasta after ten years of chronic shoulder and wrist pain. Couldn’t sleep. Couldn’t work right. After three short sessions, she was pain-free.
You don’t forget something like that.
Tracy built Solasta the same way she built her apps. By listening. By making customer care the center of everything. That’s how they grew. Not flashy ads. Just results. Just people talking to people. And that’s still the strategy.
Solasta connects with women who’ve been dismissed, doubted, disbelieved. They show up, ready to try one last thing before giving up. And Tracey’s team listens. They care. They help.
That’s how you build trust. That’s how you make a brand matter.
She joined the Round Rock Chamber because it wasn’t just business. It was community. Partnerships. Shared goals. And if you ask her what Solasta Health is really about, she’ll tell you:
It’s about helping women feel like themselves again.
Not broken. Not crazy. Not ignored. Just whole.
Tracy’s not trying to sell a miracle. She’s offering one small, measurable act of hope. Repeated again and again until it rewrites the story of health care for women.
You feel that?
That’s what happens when someone brings purpose to pain.
And builds a business around healing instead of hype.
