Robin Eissler
Founder · BoosterHub
📍 Round Rock, TX
Episode: Central Texas Startup Founder Robin Eissler of BoosterHub
About Robin
Robin Eissler never set out to build software. She spent 30 years in aviation selling private jets, and when Hurricane Katrina and the Haiti earthquake hit, she coordinated over 200 private relief flights through her nonprofit. She never flew the missions. She was good with an iPhone and moving pieces.
That same skill โ coordinating chaos โ came back when she was running her local high school booster club with three kids in three sports and 18 different logins. She Googled what SaaS meant. Then she built it. BoosterHub now serves more than 500 clubs and 60,000 members across the country, handling everything from volunteer management and fundraising to ticketing and e-commerce.
She started by recruiting 15 local clubs to beta test. The first paying customer came from South Dakota. That’s when she knew it was bigger than Georgetown. Today BoosterHub is expanding into robotics clubs, Montessori schools, and small nonprofits. She built the software she wished she had โ and it turns out so did a lot of other people.
In Their Own Words
I never flew any of the missions. But I’m really good with an iPhone and moving pieces.
โ Robin Eissler, Founder, BoosterHub
I had 18 different logins just to run one club. It didn’t make sense. So I Googled, ‘What is SaaS?’
โ Robin Eissler, Founder, BoosterHub
The customer will always use your product differently than you imagined. Let them show you what it’s for.
โ Robin Eissler, Founder, BoosterHub
Their Best Advice
Ship fast. Listen harder. The customer will always use your product differently than you imagined. Let them show you what it’s for.
โ Robin Eissler
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